Martin Nethercutt is responsible for the business and creative strategies of the company and its' brands from a 50,000 ft level. With over 25 years of business experience in both his native Germany, and since 1991, the USA, he focuses on the technological and creative expansion of the McCartney brand(s) and our clients. And, as "Viceroy of Vibe," Martin’s imagination has provided the foundation for many creative paths for McCartney's hundreds of clients.
His musical background started in Munich, Germany, where he sang the demo vocals for Kenny Loggins for the movie TopGun, under producer Harold Faltermeyer.
For the last 2 decades he has been working on his big project ‘GEIST’ consisting of 3 albums, Book of Mirrors, Book of Shadows and Book of Light.
Through his vast multimedia experience, he developed: ‘The Story of Martin Cole’, a new art form, combining elements comprised of music, lyrics, storytelling and videos, resulting in a multimedia extravaganza.
In 2015 he founded McCartney Times, a news blog about everything Beatles related.
In 2018 he co-founded McCartney Studios, the filmic division of McCartney Multimedia.
He is the German voice of renown brands such as: BMW, Roche, EMC, and many others.
Recently, he has ventured into the world of AI, and runs McCartney Studio’s Verified Voice Vault.
Listen to Martin's Voice Reel
And he's a complete softy for cats.
Learn more about The Viceroy of Vibe...
Martin Nethercutt